As Disney lays out its plans for the future, they see mobile content delivery as a key compontent of their roadmap calling it a $27 billion dollar market by 2010.
http://adage.com/mediaworks/article?article_id=112443
Mobile phones are being used in innovative ways. I talked to a Japanese businessman a few weeks ago who pays for his dinner in Tokyo with his cell phone.
In a sign of changing times, Tower Records has thrown in the towel. Despite their online store presence, they were not able to stay out of the red. It can happen to the best of us and you always have to make sure you’re thinking ahead, and when necessary, taking bold action. Tower had a lot of leverage in their day and could have used it to form strategic partnerships and new ventures to maintain their position in the entertainment industry.
Digital music has been a big driver of change and it will be interesting to see further fallout in the entertainment industry. Are record labels next? Promotion companies? Live music is having a hard time. People these days wanting more entertainment delivered to them rather than going to seek it out. It’s a bit sad for me since I do live entertainment (I’m a vocalist), but you have to adapt. I think a hybrid model is workable. Not everybody likes to sit home all day and hang out in front of their entertainment console.